Be One of a Kind – Create Your Own Custom T-Shirts
Feb/120
Have you seen the latest commercial from Dr. Pepper? In it they show many different people with their original custom phrases declaring who they are. You can do this too!
Dr. Pepper commercial with unique t-shirts
Those shown in the commercial use the Cooper font, a font available from Transfer Express, and layout QAL-2, two straight lines of text or QAL-153, three straight lines of text. To create your own, visit www.TransferExpress.com, login in, click “View Layouts” and enter QAL-2. Change the text to your original phrase, choose Cooper font, or any of over 100 fonts, and choose your shirt and ink color and view. There is your original phrase!
Use Easy View™ to preview your custom shirt
Create a unique, one of a kind t-shirt with Easy Prints® or Express Names™
5 More Custom Transfer Layouts and a New Binder Catalog
Jan/120
Which do you like the best? Vote for your favorites on our blog! All 15 of our Great Dane Graphics sneak peeks are shown online and we are looking for your feedback.
New All Sports Layout QAP-46
New Cheerleading Layout QCH-132
New Football Layout QFB-153
New Fire Layout QLW-60
New Music Layout QMU-85
We will screen-print your design, and ship the same day if you order a one color transfer by 11 am EST, and in just 2 days for a multi-color transfer. Once your custom transfer is received it can be applied to your apparel in just seconds with a heat press. There is not an easier way to create custom apparel. You are creating your customer’s apparel without the need for art skills or programs, or expensive and messy screen printing equipment.
Like what you see? These and many others are available in the new personalized binder Idea Book™. The binder catalog gives you a great presentation when you meet with potential customers and is a great companion to the online Easy View™. It is the iron-on industry’s largest, filled with thousands of customizable layouts. The book is color coded in sections including fashion, occasions, school, business and sports. Each section is started with full color photos showing the potential for completed apparel on models. The binder cover is personalized with a one line personalization of your choice giving you a professional sales tool.
Why do our top customers buy from us?
Dec/110
Recently I was listening to a webinar by Jeff Gitomer who has written many great publications about marketing and has a weekly email newsletter, Sales Caffeine. He challenged each person to ask your best customers, why do you buy from us? As he said, if your top customers buy from you for these reasons, others will want to for the same reasons. Your customers have written your marketing materials. This is a great exercise for your own store as well.
5 reasons our top customers buy custom transfers from us:
Speed – all commented on how fast our service is, and not only how quickly we get it out the door but also, especially for those on the west coast, how fast it arrives with Speedy Air service, 2 day air for the price of ground.
Reliability – as often as speed, customers commented that not only is the order fast, but it ALWAYS ships on the day we tell them it will.
Education – many of our customers complimented the many education resources we offer, all at no charge, videos, blog tips, webinars and innovative website.
Choices – we are known for our Easy Prints®, and they are ever growing with the largest collection of professional created art that can be customized.
Ease of Business – every company has a system, but customers complimented our dealer service team, the speed we reply to emails and get back to them with quotes sent via upload.
Layout QAL-219
The Ins and Outs of League Business
Nov/110
Yesterday with Doug Wilcoxson of Bomark, we hosted an all day seminar on the ins and outs of league business here at Transfer Express.
Ben Reutter and Chris Ulrich of Transfer Express hosted an all day seminar on league business.
Doug discussed the advantages and disadvantages of the league business. The advantages are a reputation in the community, many uniforms to decorate and the stability of the league business even during down times. The disadvantage is a lot of business all with the same delivery demands, add-ons, and low margins.
He reviewed ideas for overcoming these disadvantages such as getting them to buy an extra uniform right from the start, the use of transfers so that you do have the one extra to apply in seconds and using the delivery as an opportunity to advertise for more profitable business.
He also emphasized the importance of getting 50% down when ordered, and the rest on delivery because leagues have all of their money paid when sign up ends before the season starts, and as the season progresses payment for grass cutting, lights, umpires, etc may drain an ill planned budget.
Doug from Bomark explains the ins and outs of league business at an all day Open House Seminar hosted by Transfer Express.
Doug also brought samples of the uniforms distributing by Bomark. He will be presenting this same seminar at upcoming ISS shows, so if you are at a show it is a great investment of time in your business.
Custom Transfer Quote in an Hour – Send us any artwork
Oct/110
Transfer Express receives hundreds of artwork uploads everyday whether it’s just for a quote or to place a custom artwork transfer order. It’s amazing the type of artwork that gets sent, from sketches on a napkin to completed artwork ready to print from a design program. If you have any doubts about whether we will print the artwork you have, don’t worry! It’s best to send it and we’ll let you know what we can do with it and give you a quote. The best thing about our “Send Us Your Artwork” online uploads as well as faxes we receive, we will give you a quote in an hour! We know you’re in a rush with your customers and want to get the order moving so just send it and we’ll take care of it.
Electronic files – Visit our website, www.transferexpress.com, and click on the “Send us your artwork” tab. You will fill out the forms as best as possible and attach your file for uploading. It’s simple! We’ll get back to you within the hour with a quote or to place the order.
Physical artwork – Fax your artwork to 800-833-3877. Include your contact number, name and company name and we’ll get back to you within the hour to offer a quote or continue with the order.
Upload your own artwork for custom transfers and receive a quote within an hour!
New Halloween Custom Transfers
Sep/110
Ready for your parties and other Halloween events is our newest addition to Transfer Extreme™ – Halloween. Choose from five different colorful plastisol ink transfers or order the multi-pack. Each pack includes 10 transfers for just $20! These custom transfers can be applied to any color apparel that is cotton, polyester or cotton/poly blends in just 4 seconds. They are in stock and ready to ship the same day when ordered by 3:00 PM EST. Add a Halloween transfer to a tote bag for the ultimate Trick or Treat bag, a great favor idea for school Halloween parties!
You can also personalize these stock prints by adding an Express Name or creating a gang sheet in Glow-in-the-Dark for an extra scary touch! Add the name of a haunted house or hay ride and sell for extra profits, or add the host’s name for a great hostess gift for the neighborhood Halloween party.
Halloween Extreme Shirts & More
5 Trends Team Dealers Need To Watch and Tools to Help Meet Those Needs
Jul/110
Decorate your full uniform with Transfer Express - uniform front, names, numbers, helmet stickers
In the July issue of Team Dealer magazine, the top 5 trends team dealers need to watch was listed:
- Rising Importance of Parents
- Rising Importance of Ecommerce
- Shorter Lead Times
- Growth in Stock Uniform Sales
- Spirit Pack Sales Soar
We have many tools to help you meet the needs these new trends create.
Our website becomes your website with our generic site you can use with parents—Easyprints.com. This site has no contact information and can be linked to your own site or used as an online reference for teams and their parents. So, even if you don’t have the budget for your own site, you can make the Easy Prints site your own. Include the site on your own business cards and literature with information on how to order.
Once your customer has used Easy Prints to choose a design, same day shipping is available for single color orders when ordered by 11 AM EST so you can offer your customers the shortest lead times possible. Once the custom transfer is printed, it can be applied to your in stock uniforms in just seconds so your customer is ready for today’s game.
To help with spirit sales we offer pages full of layouts and free online flyers that can be used as is or personalized for a specific team.
We also now offer 6″ 2 color numbers in 34 different color combinations.
Decorator Converts Home Into Shop, Showroom & Tiki Bar
Jul/110
When most decorators want to entertain a client, they might take them out to a nice local restaurant. But Tim Hoffman, owner, Hoffman Embroidery, had a better idea. He built a tiki bar.
After paying big rent at the Annapolis Mall in Annapolis, Maryland, for years, Hoffman and his partner decided they’d had enough of that. So the embroiderer, who lives in a three-level house, gutted 1,000 feet on the first floor and built his shop, a showroom, and an outdoor tiki bar instead. It’s now home to his one singlehead, one four-head, and two two-head embroidery machines and two Stahls’ Hotronix heat transfer presses.
The tiki bar garnered media attention from a local newspaper The Capital, Annapolis, Md., November 13, 2010 issue and March/April 2011 issue of Stitches magazine where it was the cover story.
“It looks just like a tiki bar you’d see on the beach in the British Virgin Islands,” says Hoffman. “We have water in the back yard. It’s enclosed in the wintertime so we can use it year-round.”
Although Hoffman doesn’t sell drinks, it’s used for entertaining clients and friends for all kinds of occasions. “It looks like a real bar, and we have mixed drinks,” he notes. “We throw big neighborhood parties and watch all the big sporting events. It’s a perfect man cave.”
In addition to offering embroidery, Hoffman also is a regular customer of Transfer Express. When he gets multi-color print jobs, he has found transfers the best way to go. “When we get an eight-color job for a dark shirt, if you screen print it, that’s eight screens plus a white underbase. When it’s a left-chest size design for 100 shirts, the only cost-effective way to do it is using Transfer Express CAD-PRINTZ™.”
“We’ve used them for a multitude of orders, and they have always done a great job with outstanding service at a price that is affordable,” says Hoffman. “We also get quick turnaround. We’re glad to have them on our team.”
Owner Tim Hoffman and production manager Amy Lynn Hall sit on a stool in the outdoor tiki bar that is used to entertain clients throughout the year. Hoffman built it at the same time he transformed the first floor of his three-story house into his shop and showroom.
New 6”-2 Color Screen Printed Transfer Numbers
Jul/110
We now have a complete line-up of two color 6” screen printed numbers (plastisol), perfect for youth leagues! These two color numbers apply in one, easy 4 second application with a heat press. These transfer numbers are available in our best selling Champ style, a varsity, athletic full block number style. The numbers are sold as low as just 31¢ per digit making them very economical. They can be purchased in packages of five, team oriented Express Packs (60 digits), or best value league size Number Kits (315 Digits). Order today before 3:00 pm eastern and they ship the same day!
New color combination for 2 Color 6" Champ screen printed transfer numbers
List of color combinations:
- Black/White
- Black/Gold
- Black/Red
- Black/Orange
- Black/Grey
- Black/Vegas Gold
- White/Gold
- White/Black
- White/Red
- Burgundy/Vegas Gold
- Dk. Green/White
- Dk. Green/Gold
- Dk. Green/Orange
- Dk. Green/Grey
- Dk. Brown/Orange
- Gold/White
- Grey/White
- Kelly/White
- Maroon/White
- Maroon/Gold
- Navy/White
- Orange/White
- Purple/White
- Purple/Gold
- Purple/Orange
- Red/White
- Red/Black
- Red/Gold
- Red/Grey
- Red/Navy
- Royal/White
- Royal/Gold
- Royal/Orange
- Royal/Red
- Navy/Orange
- Navy/Red
- Navy/Grey
- Navy/Gold
- Navy/Vegas Gold
- Navy/Columbia Blue
- Vegas Gold/White
How to Order Custom Transfers with Class Lists or Team Rosters
Jun/110
A customer from Michigan called last week wanting All Star shirts for several local leagues she had supplied uniforms. It is All Star season and this type of shirt is a best seller for leagues looking to recognize their all stars. Ordering a custom transfer with a list of names is easy!
If you are ordering a team roster we have many custom transfer layouts set up for easy online ordering. Just enter the team name or other personalization and type in the names where specified–Name 1 here, Name 2 Here, etc. Then just enter the quantity, color and size and submit.
If you are using a layout with a longer list or if your customer has sent you an electronic list of names there is no need to retype these. We have an area on our site to send name lists at www.transferexpress.com just click “Send us your artwork” The list of names should be in a single column, entered as you want them to be printed, for example Jimmy Smith, and saved in a .txt file. If you want to use this in an Easy Prints® layout, this can be noted in notes or you can submit all but the names through the online ordering just noted the names have been sent and include the reference number you received as confirmation.
Whether ordering online or sending us a name list to use in an Easy Prints layout, you get low Easy Prints pricing and same day shipping for 1 color orders placed before 11 am eastern. Good luck to all of your All Stars.
Team roster layout QAS-45 for All Stars
