Market Your T Shirt Business on Facebook!
Mar/100
Now you can link the Easy Prints® website on your company Facebook page for your customers to see! Just another way to market your t shirt business. It’s very easy and allows your fans quick access to EasyPrints.com.
1) Write on your Wall about Easy Prints®. Next to where it says “Attach” click the icon that says “Link” when you mouse over the icons.
2) Type in the Easy Prints® website and click “Attach”.
3) Then choose the image you’d like to be displayed next to the link. Click “Share”.
4) It will then be displayed when you click on the “Links” tab.
Don’t forget to add the Easy Prints® website to your list of websites in your “Info” section.
Artwork Upload Area – New & Improved!
Feb/100
Transfer Express has refreshed and improved our file upload area of our web site to make it easier for you to get real-time statuses and images of your uploaded artwork.
What’s New!
Benefits for our Dealers:
• Faster review of your artwork
• Real-time statuses and updates of your uploaded artwork
• Thumbnails of artwork that you upload
• Upload progress bar for large files
• “My Uploads” area added to TransferExpress.com
Changes to be aware of:
• Our file upload area now requires a login
Dealers – Just login with the Dealer ID and password that you already use on TransferExpress.com
Potential Dealers – You must register to use our new upload area
• When? This is scheduled to go live on Thursday Feb. 18th, 2010
How to Become a Dealer - All you need is a Heat Press!
Artwork Upload Area – New & Improved!
February Heat Press Special – Free Freight!
Feb/100
Hotronix® Auto Clam Heat Press
For those Dealers of custom apparel or those just starting their t shirt printing business, Transfer Express is now offering FREE FREIGHT on all Hotronix® and Maxx™ style heat presses for the month of February. Hotronix® and Maxx™ heat presses are the most accurate machine for heat printing custom transfers. With any heat press purchased from Transfer Express you will receive a free 2010 Marketing Kit complete with the Easy Prints® Idea Book™, Color Selector, Display transfers and much more!
Also, Hotronix® ground ships the heat presses the “Same Day” if ordered by 1pm. Order your Hotronix® or Maxx™ heat press online or call our Dealer Services Department to place your order!
February Heat Press Special – Free Freight!Your T-shirt Business in a Box
Jan/100
Easy Prints® Marketing Kit
The 2010 custom transfer marketing kit is your complete t-shirt business in a box. It provides you with all of the tools you need to sell custom printed shirts and is personalized for your company. The kit includes the 2010 Idea Book™ filled with hundreds of designs for custom printing. The Idea Book™ is in full color and the cover is personalized with your company name. With the Idea Book™ is your Dealer Guide that includes pricing and ordering information. There is a separate personalized retail price list that is the marked up price we recommend you charge your customer. The kit also includes a color selector showing your customer the ink colors you offer as a Transfer Express partner. There is also a poster for your store, a getting started guide book, display samples and a $10 coupon off your next order.
Our custom transfer marketing kit is only $49 and can be ordered at http://www.transferexpress.com/ or just give us a call at 1-800-622-2280.
Your T-shirt Business in a BoxSizing Your Easy Prints® Custom Design
Dec/090
The layouts created for our dealers to customize do not only have the ability to change the clip art, text, and colors, but also to change the size of the design. We offer a suggestion in the Dealer Guide of what standard sizes are used for different needs. This chart will give you an example of Adult, Youth, Heart, Cap, and even Leg sizes that we would recommend for the most common applications. This chart however may or may not be the size that is needed by your customer. So just let us know if you need another size other than what is on this chart. We suggest measuring the area where you will be applying the design and note your largest area you can print.
So how will your design look when it is enlarged or smaller than what is shown in the Idea Book? We have made an icon under the layouts that we do not recommend using as a small size, such as a cap size. This is your indication that the design has small details in it that may not look its best when created at a small size. Other than this icon, the designs look great as small or large sizes.
Sizing Your Easy Prints® Custom DesignGetting Started – Start with the Hotronix® Auto Open Clam
Dec/090
Auto Open Heat Press
Free Set of Platens in December!
If you are just getting started in the “iron-on” business the only investment needed is a heat press. A great quality starter heat press is the Hotronix® Auto Open Clam. This press has an auto open feature that gives you the convenience of an air press without a compressor. It is easy to operate with digital readouts for time, temperature and pressure, the three variables that can make or break your new business. The upper platen is 3/4” thick assuring you of even pressure and is Teflon® coated for easy clean up for any errors (we have all put one on upside down!) The clam style is space saving and this press can easily be carried onsite for pressing on demand at events. And during the month of December, order your heat press through Transfer Express® and you get a free set of platens. Now is the time to make that investment and get started with a quality heat press!
Getting Started – Start with the Hotronix® Auto Open ClamTransfers applied to Short Sleeves
Dec/090
Sleeve prints are something not thought of often when using transfers. Whether it’s because of the seam under the sleeve, the tools needed, or whether because you just never thought of it, pressing sleeves is thought of being a hassle…but it can be done. It might take slightly more time but here’s a few tips to help you earn profit from adding small sleeve prints to your next screen printed transfer order.
1) A mouse pad or Print Perfect Pad from Stahls’ ID Direct: These can easily be cut down to fit inside a sleeve and create a firm, flat surface…free of seams. No more seeing the seam through the ink!
2) When using an insert like the ones described above, don’t forget to adjust the pressure. Using a sleeve insert will make the press put more pressure than needed. Loosen up the pressure to a Medium to Firm pressure.
3) Do not use a pillow! A pillow used with screen printed or digital transfers from Transfer Express® will cause inconsistencies with pressure. Not having the pressure over the entire print at the same time will cause the transfer not adhering properly to the fabric.
4) The BEST WAY to apply a heat print transfer to a short sleeve shirt is to use a cap press! Cap presses, like the Stahls® Hotronix cap press below, are curved which helps “dress” the lower platen with the sleeve. Doing this keeps the bottom seam away from the print.
5) Gang sheets creates profit!: Using the transfer sheet to its maximum potential you can really add on profits to your sales. Offer the customer their logo or school mascot to the sleeve. See gang sheet pricing on the Easy Prints® Pricing grids in the Dealer Guide.
As always, ask a Dealer Services Representative at Transfer Express® about pressing on sleeves or about gang sheets if you have any questions.
Transfers applied to Short SleevesPricing for Profits in Your T-shirt Business
Nov/090
When getting started in the t-shirt business there is a tendency to price your service too low. We recommend adding your shirt cost to the printing cost and doubling. This is a fair market price and will cover expenses such as shipping, electricity, your press and most importantly your time, and still make a profit. For example, if your potential customer has a need for 50 shirts with a 1 color print, you may pay $2 for the shirt, and the screen printed transfer will cost $1.66=$3.66. So, you should be charging $7.32/shirt. The key to a successful business is to not be afraid to make a profit! You may not get every order, but you will make money! With the service you get from Transfer Express you can offer the best value—high quality, guaranteed fast delivery and the largest design selection to your customers.
Pricing for Profits in Your T-shirt BusinessCustom Screen Printed & Digital Transfers – Live!
Nov/090
Trade Shows for 2010!
We are rolling out the plans for 2010 and we are more than excited about the upcoming trade shows we are exhibiting at. We know it’s early but planning ahead for some of these shows is a must. Start looking for plane tickets, hotel rooms, and staff to watch the shop and also budgeting the expenses. Never been to a trade show? Well there is so much to see and learn. Several shows have not only the exhibit hall with hundreds of companies showing you how they can boost your profits but also educational seminars with industry leaders teaching you about the garment decorating industry.
If you are unsure of what you might see at a show or what it looks like, check out the video on our trade show webpage. We had a video crew in our booth at the NBM Charlotte show last month to show you a sneak peek of what you might see in the Transfer Express booth.
Our main purpose at the exhibits is to show current businesses and start up businesses the benefits of adding custom screen printed and digital transfers into their business plan. It’s a great way to get started by just using a heat press and transfers and also a great add on to any existing business, embroiderers and screen printers alike.
Visit our Trade Show page at TransferExpress.com and look for a show near you in 2010!
We can’t wait to see you there!
Custom Screen Printed & Digital Transfers – Live!Start-Up T shirt Business
Oct/090
Just starting getting to know the t-shirt printing world? Well, there’s a lot of information out there to get you started on your way to making money. Where do you start? We have several videos online to help you understand what Transfer Express is and information on the products we make.
Whether it is to own your own screen printing business and make millions or whether you are looking for a small business to keep you busy at home, Transfer Express can give you an efficient way to get started. All you need is a heat press and transfers to start making custom apparel. Use this as a way to learn about your local customers and get familiar with the t-shirt business without spending your savings on fancy equipment. All you need is a heat press!
View videos, tutorials and past webinars here.
Start-Up T shirt Business
