Wear your message

How to Use Your T-Shirt Marketing Kit

How to Use Your T-Shirt Marketing Kit

When you’re just starting your t-shirt business, you have a lot to take care of and a lot of things on your mind. Some of those things are (or should be) marketing and sales. After all, isn’t that the whole point of starting your t-shirt business – to make money? The famous Red Motley, one […]



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How to Make Money While in College

How to Make Money While in College

You’re in college and the parents’ money supply stopped flowing. Maybe they told you it’s time for you to get a job. Or maybe you’re going to school part-time while still working another job. Whatever the reason ends up being, you’re a poor college student who needs a couple extra bucks. If you’re not one […]



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T-Shirt Marketing 101: Promotion

T-Shirt Marketing 101: Promotion

Promotion is one of the “4 P’s of the Marketing Mix” (Price, Product, Promotion, Placement). These are part of the controllable factors you have in creating your marketing strategy for your t-shirt business. In a previous post, we took a look at the product aspect. Now let’s take a look at promotion. How do potential […]



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Professional and Collegiate Sport Licensing

Professional and Collegiate Sport Licensing

When local teams are winning, as a small t-shirt business you would love to do some custom t-shirts to show support and earn some income. But getting the license to print these can be expensive and time consuming. Don’t give up, with a little creativity you can avoid any licensing issues and earn great profits. […]



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ASI Chicago

ASI Chicago

Transfer Express is heading to Chicago to exhibit at the Advertising Specialty Institute (ASI) show on July 13-14 at McCormick Place. ASI is the promotional product industry’s largest membership organization. According to ASI, promotional products make up a $22.2 billion industry and 52% of promotional products purchased are t-shirts, our favorite. Logoed items leave a […]



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Supplementing Sales with Promotional Products

Supplementing Sales with Promotional Products

Promotional products are a popular way to promote a business. As a custom T-shirt business, we have access to the top promotional products used! According to studies done by PPAI (Promotional Products Association International), wearables are the highest promotional product used at 41%. That means you don’t have to outsource promotional products. Half of the […]



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Wear Orange to Prevent Bullying

Wear Orange to Prevent Bullying

Many schools and organizations will be participating in Unity Day, “a day we can send one large ORANGE message of support, hope, and unity to show that we are united against bullying and united for kindness, acceptance and inclusion”, per the National Bullying Prevention Center. The day is October 21. This is a good time […]



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