Tag: custom apparel business

10 Reasons To Start Your Own T-shirt Business

10 Reasons To Start Your Own T-shirt Business

The first step is really the hardest. We asked our customers why they got started in this business and here is a list of some answers: Pedro – Houston, TX  During our teen years, my brother and I used to draw on t-shirts, then we airbrushed and screen printed. So we grew up doing shirts […]

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T-Shirt Marketing 101: Placement

T-Shirt Marketing 101: Placement

  The 4 P’s of the Marketing Mix (price, product, promotion, and placement) are a set of controllable elements that a business will use as part of their marketing strategy. So far in our series, we have talked about product and promotion in regards to marketing your t-shirt business. Placement is another area that you […]

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My Customer Just Wants One Shirt

My Customer Just Wants One Shirt

Did you know that there are over 40 steps involved in processing your custom screen printed transfer order? The only difference between printing an order for 1 vs an order for 10 is 9 pieces of paper and the ink, both small parts of the cost. Every other part of the process is the same. […]

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T-Shirt Marketing 101: Promotion

T-Shirt Marketing 101: Promotion

Promotion is one of the “4 P’s of the Marketing Mix” (Price, Product, Promotion, Placement). These are part of the controllable factors you have in creating your marketing strategy for your t-shirt business. In a previous post, we took a look at the product aspect. Now let’s take a look at promotion. How do potential […]

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The Advantage of Adding a Heat Press to an Embroidery Business

The Advantage of Adding a Heat Press to an Embroidery Business

When you own a custom T-shirt business, there are many different ways you can decorate and customize apparel. If you are an embroidery business, then you have made a significant investment in your machinery, your knowledge on how to embroider, and not to mention your time for each piece. However, as an embroiderer, sometimes you […]

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Spring Checklist for your Business

Spring Checklist for your Business

Along with the warm spring weather comes the beginning of the decorated apparel season for fashion, sports, and tourist markets, so the time is now to get ready for the rush or get left behind! It’s important to make a few preparations for the new season, like doing basic maintenance on your heat press, streamlining […]

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Know Your Apparel Decoration Business from A to Z

Know Your Apparel Decoration Business from A to Z

Knowing all the areas associated with your apparel business is critical to your success and will keep you from making costly mistakes down the road. The main areas to focus on include artwork, transfer types, apparel types, transfer application, and heat press considerations. Artwork – Anytime your customer chooses to use our art, you can […]

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